Know who's real before you pay
Run a free authenticity check on any creator in the world, then go deeper: audience demographics, engagement quality, growth patterns and content performance. The analytics layer that protects your creator budget.
Audience demographics that match your buyer, not just your brief
A creator who looks right is not the same as a creator whose audience is your customer.
- Full breakdowns by age, gender, country, city and language
- See what share of an audience actually sits in the markets you sell into
- Spot creators whose reach is impressive but concentrated in countries you do not ship to
- Growth trends that reveal whether an account is rising, plateaued or artificially inflated
One report. Every signal that matters.
Every insights report is built to answer one question: is this creator actually worth partnering with.
Audience demographics
See the age, gender split, top cities, and interests of a creator's actual audience before you commit.
Engagement & reach
Median engagement rate, effective follower rate, and popular post type — not just a follower count.
Profile quality score
A 100-point quality score with star ratings for engagement, effective followers, and posting consistency.
Growth trends
Track month-over-month follower and engagement growth to see if a creator is trending up or stalling out.
Comment sentiment & intent
Surface top comments, sentiment breakdowns, and purchase-intent comments straight from the audience.
Mentions & Look-Alikes
Discover brand mentions, notable followers, and look-alike creators to plan your next collaboration.
- 5M+
- Creator profiles covered
- 20+
- Data points per report
- 3
- Platforms covered
How creator insights works
- 1
Pull up any creator
Search a creator's handle on Instagram, YouTube, or TikTok to open their Ylytic insights report.
- 2
Review the full report
See audience demographics, engagement rate, profile quality score, growth trends, and comment sentiment in one place.
- 3
Decide & download
Use the report to vet fit, then download it as a shareable PDF to align your team before you reach out.
See the Full Picture Before You Partner
Start with 10 free credits a month — no credit card required.